The line between indie and mainstream rock really becoming blurred
Posted by Pugeye on 2/24/2017, 8:32 am, in reply to "Most specifically 2000-2009 pop culture phenomena?"
There was still a clear dividing line between the 2 in the 1990's but gradually starting around 2000 and symbolically culminating with the release of "Merriweather Post Pavilion" in 2009, the critical and public focus began to shift from mainstream to indie rock (and the very definition of the latter began to change). Sure, album sales didn't back this up (MPP only sold 200,000 copies but I'm sure there's other indie albums that sold better) but album sales in general started dropping during that period for obvious reasons. The main difference is that far more people were aware of indie albums and artists, mainly thanks to internet hype. While people stopped caring about mainstream rock, the pop charts became taken over by shitty music that had started at the end of the 90's when music started getting really bad (lame club rap, autotuned teen dance pop etc).
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