Re: The new Jay-Z is not actually that good
Posted by Nick E. on 7/13/2017, 8:49 am, in reply to "Re: The new Jay-Z is not actually that good"
My working theory of Beyonce is that after her album 4 was a commercial disappointment, despite containing maybe her three best singles (none of which made the top 10), she thought about the fact that the most culturally resonant part of it was the part where she said "BOOF BOOF" and decided to totally become a meme generator. Songs full of quotable lines as well as things like "SURFBORT", videos for every song, unusual release timing, extensive investigation of her love life, and no effort wasted on trying to come up with hooks or well-crafted singles.
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