What? What?
Published August 23, 2025 at 5:00am
There's a new Gen Z "it boy" on the block. And this time, Gen Z is looking further afield than A24 films, HBO shows and indie bands.
They're looking so far back in fact, that they've reached the presidency of George W. Bush, and have anointed the former president as the new it boy du jour, with #BushTok and #BushCore having exploded all over Gen Z's digital watering hole, TikTok.
As nostalgia for the Bush presidency sweeps the internet, Newsweek spoke to the experts about why Gen Z is falling in love with Bush.
https://www.newsweek.com/george-bush-gen-z-tiktok-bushtolk-hurricane-katrina-2117582
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