Brazilian Association of Coffee Growers has strong interest in narative supposedly leading to higher prices for their members.
Short term might be effective, but long term it will only have Cry Wolf Effect.
Nobody will take seriously these voices even when they may accidentally be right some day.
But let's see in February what is the actual situation like.
IMO, pushing so hard such obviously biased claims, suggests the crop outlook is not that bad after all.
In that respect, thank you for sharing.
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