Tango and others, they really are different markets, there was no Vietnam as a producing country, but also there were not 170 million bags of consumption in the world. The circulating of money and currencies of the world were X, today they are 200X. Doctors recommended drinking coffee in moderation or banning it, but today coffee is given to athletes, and there is a coffee shop on every corner.

In short, today the dependence on coffee in the world economy is double or triple what it was in 1977. Nestlé, Starbucks, Keurig and others will not lose their consumers because the price has gone to $4 a pound.

I was forgetting, what was the interest rate in America and in the world in 1975 until 1977 ?