as always, who is on the other side of any athletic departments payables? Archived Message
Posted by illiniranger on February 14, 2024, 12:19:17, in reply to "Per the Athletic last week, the UCLA athletic dept is running at a huge deficit"
it's overwhelmingly the University that owns the athletic department. it's a transfer payment problem, not a revenue generation problem. and the universities want it that way. Previous Message plus, they have to share some of their B1G revenue with Cal as part of an agreement with the UC Board of Regents. Add in a poor NIL program (at least in football) they are coming into the league in fairly poor shape
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